The AFL is pleased to announce that Kids Go Free month will return nationally in 2025 across Rounds 16-19 of the 2025 Toyota AFL Premiership season, thanks to valued partner Coles.
In celebration of the kids, Kids Go Free…thanks to Coles will see children aged 14 years and under able to attend the footy for free* at all matches played between Thursday 26 June and Sunday 20 July, coinciding with school holidays across the country.
Throughout the campaign, matches will have nominated ticket categories with junior tickets free, plus kids of all ages will have the chance to enjoy plenty of family-focused activities with enhanced match-days full of entertainment, giveaways and more.
In addition, Round 21 will also see Kids Go Free in Victoria thanks to a collaboration with the Victorian Government, with kids 14-and-under able to attend five blockbuster matches in Victoria for free.
Geelong supporters will have a great opportunity to see their team in action during the month, with the Cats playing three games at GMHBA Stadium between Rounds 17 and 21.
Geelong's Kids Go Free Month Fixture
| Round | Match | Venue | Date |
| 17 | Geelong v Richmond | GMHBA Stadium | Saturday July 5 |
| 18 | GWS v Geelong | ENGIE Stadium | Saturday July 12 |
| 19 | Geelong v St Kilda | GMHBA Stadium | Sunday July 20 |
| 21 | Geelong v Port Adelaide | GMHBA Stadium | Sunday August 3 |
AFL Executive General Manager Customer and Commercial Bec Haagsma said Kids Go Free initiatives were important offerings for families.
“The AFL is excited to bring back Kids Go Free month across the competition and in Victoria for Round 21, and we thank our valued partner Coles and the Victorian Government for making these initiatives possible,” Ms Haagsma said.
“We understand families across the country are managing cost-of-living pressures and Kids Go Free…thanks to Coles and Round 21 in Victoria will allow families to enjoy a day at the footy with enhanced match-day activations for the whole family to enjoy!”
Geelong FC AFL captain, Coles Ambassador and dad of three Patrick Dangerfield also attended the launch.
“It's fantastic to have an initiative like this where families can bring their kids to the footy and experience the thrill of the game together," Dangerfield said.
"Kids Go Free thanks to Coles will make match days more exciting for the entire family.”
Adelaide Oval and People First Stadium match day tickets are available now, with tickets for Marvel Stadium and MCG matches available from 12pm AEST today for club members and from 12pm AEST on Wednesday 4 June for general public. All other venues tickets will go on sale from tomorrow with further details available here
For more information on how to redeem the Kids Go Free Offer across Rounds 16-19 (All Venues) and Round 21 (Victorian Venues Only) head to https://www.afl.com.au/kids-go-free.
*Terms and conditions apply, subject to capacity and availability. Tickets must be booked in advance. All tickets are subject to the AFL Ticket and Entry Conditions. For more information: https://www.afl.com.au/kids-go-free/terms.
