After debuting Geelong’s ‘Kit Out the Cattery’ concept in 2025, the Cats are proud to introduce a White guernsey for 2026.

The main purpose of the guernsey is to build a deeper connection between fans and players, with the Geelong team joining those in the stands by wearing white and being a part of the unique and unforgettable experience.

Painting GMHBA Stadium in a sea of white, it will create a visually overwhelming atmosphere which will ignite a daunting and intimidating experience for visiting teams, while being equally memorable for our loyal home fans.

The aim is to encourage Geelong fans to wear white, get loud and become a driving force behind the team, helping to turn GMHBA Stadium into a fortress. There will be a unique white out item for fans attending the game with a focus on the experience.